When looking for a new home, your chosen location is as essential as the property. The right area can enhance your lifestyle, influence the future value of your home, and make day-to-day living more enjoyable.
For buyers relocating to Swindon or investors seeking their next opportunity, knowing which neighbourhoods are thriving in 2025 can help you make an informed decision.
As local estate agents with years of experience, we know the streets, communities, and property markets that make certain parts of Swindon stand out as true Swindon property hotspots.
Below, we share our insight into the five areas we believe are the best places to live in Swindon this year.
Old Town Swindon: Character and community
Old Town Swindon remains one of the most sought-after locations in 2025. It offers a unique blend of charm and convenience, with a community feel that appeals to many buyers.
The high street is lined with independent shops, cafes, and restaurants, creating a vibrant atmosphere throughout the week. Families are drawn to the area because of its well-regarded schools and green spaces, while professionals value the easy access to central Swindon and transport links.
The property market here features a mix of Victorian terraces, period semis, and converted apartments, giving buyers various options.
Average prices in Old Town tend to be higher than the town-wide average, reflecting its popularity and the enduring demand for homes with character.
Wroughton: Green spaces and family living
Wroughton offers a different kind of appeal. This large village sits just south of Swindon and provides a balance of rural charm and everyday convenience. Buyers in 2025 are attracted to its green spaces, including public footpaths, parks, and easy access to the Marlborough Downs.
Wroughton is especially popular with families looking for more space inside and outside the home. Here, you will find detached houses, modern family homes, and older cottages, many with generous gardens.
The community has its schools, shops, and facilities, meaning residents do not need to travel far for daily needs, yet the town centre and the M4 motorway are within easy reach.
Prices here offer good long-term value, particularly for those seeking larger properties without moving too far from Swindon’s amenities.
East Swindon: Modern developments for commuters
East Swindon has grown steadily over the past decade, and by 2025, it will be a prime choice for buyers who want modern living with excellent transport connections.
New developments in areas such as Covingham and Nythe are appealing to commuters. They have direct road links to Reading and London and access to the A419 for routes to the Midlands.
The housing stock in East Swindon consists mainly of contemporary family homes, townhouses, and low-maintenance apartments. Many properties have energy-efficient features, modern layouts, and off-road parking, making them particularly attractive to young families and first-time buyers.
With continued investment in local infrastructure, East Swindon is well-positioned to remain a growth area for years, offering substantial potential for lifestyle benefits and future resale value.
Rodbourne: Value for money near the centre
Rodbourne offers excellent value for money while keeping you close to the heart of the town. This neighbourhood is well connected by road and rail, with Swindon train station nearby and easy access to main commuter routes.
The property market includes traditional terraced houses, modern apartments, and semi-detached homes, giving buyers various affordable options.
In recent years, Rodbourne has benefited from investment in local facilities and its proximity to Swindon Designer Outlet, which has brought new energy to the area.
For buyers in 2025, it represents an opportunity to secure a home at a more accessible price while still enjoying the benefits of a central location and good transport links.
Investors are also paying attention, with rental demand remaining strong thanks to the area’s convenience and affordability.
Wichelstowe: An up-and-coming community
Wichelstowe is one of Swindon’s most talked-about up-and-coming areas, and in 2025, it continues to deliver on its promise. Located south of the town centre, it has been carefully planned to combine modern housing with green spaces, waterways, and community facilities.
Buyers here can choose from various property types, including stylish new builds, family homes, and waterside apartments.
Wichelstowe appeals to a mix of residents, from young professionals to families, thanks to its attractive setting, good schools, and easy access to the town centre and the M4.
With ongoing development and new amenities being introduced, this area offers a great place to live now and strong potential for capital growth.
Choosing your perfect Swindon location
Selecting the right area in Swindon comes down to your priorities. If you want period charm and a lively high street, Old Town might be the perfect fit. Wroughton offers a welcoming community for space, greenery, and a village feel.
Those looking for modern housing and commuter convenience will find East Swindon hard to beat. If value for money and central access are on your list, Rodbourne is worth serious consideration.
If you are drawn to emerging neighbourhoods that focus on community and long-term growth, Wichelstowe is one to watch.
At Miles Byron, we match you with the right property and location for your needs and lifestyle. We take the time to understand what matters most to you, whether that is proximity to schools, travel connections, or investment potential.
Combining our knowledge of the Swindon property market with our commitment to personalised service, we can help you find the best fit in one of the town’s top areas.
Start your search with Miles Byron
If you are ready to explore Swindon property hotspots and discover the best places to live, our team can guide you through every step of the process.
From initial area advice to arranging viewings and negotiating offers, we are here to make your move as smooth and successful as possible. You can begin your journey by browsing our current Old Town, Wroughton and more, get in touch with our team today!